Archive for the ‘Bravia’ Category

Event: Sony Launches 2022 Bravia XR TVs in Singapore

Friday, April 15th, 2022

Sony launched its 2022 Bravia XR TVs with Mini LED in Singapore at the ArtScience Museum. Here are highlights of the 2022 Bravia XR Lineup.

 

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The new Bravia XR television series from Sony Electronics includes the MASTER Series A90K and A80K 4K OLED models, the X95K 4K Mini LED model and X90K 4K LED model.

The models and price & availability of the 2022 Bravia XR TVs in Singapore can be found here.

Key highlights of the 2022 Sony Bravia XR Lineup include the following.

  • Cognitive Processor XR
  • XR Backlight Master Drive
  • Acoustic Surface Audio+/Acoustic Multi-Audio
  • 360 Spatial Sound Personaliser
  • Elevate the Experience with Sony’s Sound Products
  • BRAVIA CAM
  • Ambient Optimisation Pro
  • Google TV
  • BRAVIA CORE
  • Netflix Adaptive Calibrated Mode
  • Perfect for PlayStation5
  • Commitment to Sustainability

More details below from the press release.

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New Arrival: Sony Launches 2022 Bravia XR TVs with Mini LED

Tuesday, April 12th, 2022

The 2022 lineup that Sony Electronics is introducing for its Bravia XR televisions features XR Backlight Master Drive Technology for the new Mini LED models. Price & Availability below.

The new Bravia XR television series from Sony Electronics includes the MASTER Series A90K and A80K 4K OLED models, the X95K 4K Mini LED model and X90K 4K LED model.

The new Bravia XR television series from Sony Electronics includes the MASTER Series A90K and A80K 4K OLED models, the X95K 4K Mini LED model and X90K 4K LED model.

Powered by Cognitive Processor XR, the XR Backlight Master Drive precisely controls the latest generation Mini LED backlight in the X95K series for “incredible” brightness.

“Sony is committed to offering the best viewing experience possible, no matter the at-home environment or content selection. With best-in-class picture and sound quality, our new TVs enhance any on-screen streaming and gaming content to create a powerfully immersive big-screen experience,” said Melvin Pang, Head, Field Marketing Division, Sony South East Asia.

Sony boasts that the new technology allows viewers to “enjoy an unprecedented dynamic range with incredibly dazzling lights and deep blacks, as well as beautifully natural mid tones with almost no flare or halos around highlights”.

When watching movies, viewers can experience our enhanced Acoustic Surface Audio+ for OLED models and Acoustic Multi-Audio for LED models, precisely matching the position of the sound with the images on the screen for a truly immersive audio/visual experience.

The lineup also includes new features that customise and enhance at-home entertainment.

Together with Netflix, Sony has released Netflix Adaptive Calibrated Mode, which automatically adjusts image processing based on ambient light, so users’ favourite shows and films look like the creator intended, under any lighting conditions.

More details below from the press release.

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Sony Electronics opens sixth store in Singapore @ Wisma Atria

Friday, September 30th, 2016

The new store is the second store along Orchard Road in Singapore, and is located on the 3rd floor (#03-01/01A) of the popular mall Wisma Atria.

Sony Store Wisma Atria is the brand’s sixth retail outlet in Singapore.

Sony Store Wisma Atria is the brand’s sixth retail outlet in Singapore.

The new store will showcase the latest consumer electronics from the Japanese company.

A photo posted by John Tan (@tech4tea) on

Sony Store Wisma Atria will be opened to the public from 1 October 2016, from 10:30am to 9:30pm daily.

These include the recently announced top-of-the-line Z9D series of BRAVIA 4K TVs, as well as the new flagship range of Signature Series High-Resolution Audio (HRA) products.

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Sony showcases BRAVIA 4K LCD & Full HD TV 2015 lineup

Thursday, May 14th, 2015

Sony Singapore showcased the BRAVIA 4K LCD and Full HD televisions that were announced earlier this year at CES 2015 – with new models ranging from 32 to 75 inches in size, some based on Google Android TV and impressively thin models thinner than a smartphone. Prices TBA.

The Sony Bravia X9000C is only 4.9mm at its thinnest - thinner than some smartphones.

The Sony Bravia X9000C is only 4.9mm at its thinnest – thinner than some smartphones.

This new lineup for 2015 will soon be available in Singapore, with models rolling in as early as next month – June 2015.

Sony BRAVIA KDL-65W850C with Google Android TV.

Sony BRAVIA KDL-65W850C with Google Android TV.

The 4K models ships with advanced 4K X-Reality PRO upscaling technology by analysing and upscaling content to 4K resolution.

The X9000C Series 4K LCD TV (in 55 and 65 inches) is only 4.9mm at its thinnest part and with its tiny frame – mount it on the wall and it’ll appear like a floating display.

The Bravia X series as well as the W800C and W850C will support Google’s Android TV operating system, making it easy to stream videos, function as a gaming device, and provide enhanced features like Google Cast and Voice Search.

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New arrivals: Sony Bravia S9000B curved 65″ 4K Ultra HD TV

Friday, October 10th, 2014

Sony’s first curved 4K Ultra HD TV is now available in Singapore. RRP: S$8,999. Check out the promotion below.

Sony’s 4K X-Reality™ PRO technology up-scales regular TV broadcasts and Blu-ray movies to four times more details than Full HD. X-tended Dynamic Range intelligently boosts brightness and contrast for sparkling highlights and deep blacks.

Sony’s 4K X-Reality™ PRO technology up-scales regular TV broadcasts and Blu-ray movies to four times more details than Full HD. X-tended Dynamic Range intelligently boosts brightness and contrast for sparkling highlights and deep blacks.

Announced during IFA 2014 early last month, the 65-inch BRAVIA S9000B sports a gentle curvature that offers a natural sense of depth and realism.

Features such as 4K X-Reality PRO, X-tended Dynamic Range, TRILUMINOS Display, and an all-new 4.2 channel Multi-angle Live Speaker system help bring your favourite content to life.

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COMEX 2012 (30 Aug – 2 Sep) at Suntec Singapore

Sunday, August 26th, 2012

This Thursday, the third of four large annual IT exhibitions in Singapore will kick off at Suntec Singapore. For four days from 30 August to 2 September, the COMEX will open from 12 noon to 9 pm (Admission FREE).

COMEX 2012, 30 August to 2 September, 12 noon to 9pm, Levels 3, 4 and 6. Admission FREE.

COMEX 2012, 30 August to 2 September, 12 noon to 9pm, Levels 3, 4 and 6. Admission FREE.

COMEX 2012 will be held on three Levels – 3, 4 and 6 of Suntec Singapore. With more than 830 exhibitors, COMEX claims to be Singapore’s biggest IT and consumer technology exhibition.

I will be listing some of the promotions available during the exhibition. To see a consolidated list of postings related to COMEX 2012, click here.

You can also click on the COMEX 2012 button (that looks like the logo above, on every page of tech4tea.com during COMEX 2012) near the top of the sidebar on the right and below the search box.

Here are the floor plans for the exhibitors on Levels 4 and 6.

The four major IT exhibitions in Singapore are:

Exhibition Dates Venue
IT Show 2012 8-11 Mar Suntec Singapore
PC Show 2012 7-10 Jun Suntec Singapore
COMEX 2012 30 Aug – 2 Sep Suntec Singapore
SITEX 2012 22-25 Nov Singapore Expo

New smart TVs: Sony Bravia HX, NX, and EX series

Tuesday, March 20th, 2012

Sony has launched its new Bravia TVs in Singapore. First unveiled during CES 2012 in January, the models range from the flagship HX to the mid-range NX and entry-level EX.

The Bravia HX855, HX750, EX650 will be available in Asia Pacific from May 2012 and the NX650 from the third quarter of 2012.

Sony has launched the new HX, NX, and EX series Bravia TVs in Singapore.

Sony has launched the new HX, NX, and EX series Bravia TVs in Singapore.

Picture quality of these new TVs is enhanced by Sony’s X-Reality PRO and X-Reality digital video processors.

X-Reality, Motionflow XR technology, as well as Internet connectivity via DNLA or Wi-Fi.

X-Reality, Motionflow XR technology, as well as Internet connectivity via DNLA or Wi-Fi.

The dual-chip X-Reality PRO picture engine optimises video sources by utilising a vast database of signal patterns and comparing incoming signals with ideal scenes to display greater detail and impressive colour.

The single-chip X-Reality engine separates incoming video into its constituent parts of outline, texture and colour/contrast, and then applies image enhancements to deliver its outstanding picture.

Bravia HX855 series is Sony's flagship LED LCD HDTV.

Bravia HX855 series is Sony's flagship LED LCD HDTV.

Sony’s newest version of Motionflow XR technology reduces blur caused by quick camera movements, enhancing sharpness and creating a smoother viewing experience for fast-paced sports and movie programming, as well as gaming.

Select models incorporate Dynamic Edge LED with local dimming and deliver a brilliant Full HD (1080p) picture with increased brightness and outstanding contrast, particularly in best-in-class deep blacks.

Bravia NX650 series LED LCD HDTV.

Bravia NX650 series LED LCD HDTV.

Sony’s OptiContrast panel elevates the picture to the front surface of the TV and creates a dark background for rich, vibrant, high contrast pictures even in well-lit rooms.

All the new models enjoy one-touch access to additional content on the Sony Entertainment Network, as well as Internet content from YouTube, Facebook and Twitter.

They are also Skype-ready, although you’ll need to connect an additional camera and microphone.

Below are the key features for the new models.

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