Archive for the ‘Interview’ Category

Tech Focus – Elevating the In-Car Experience: The Power of Automotive HMI Testing

Tuesday, November 21st, 2023

The automotive world is evolving rapidly, and the power of hardware is being superseded by the power of software. This means the old ways of doing things are rapidly becoming obsolete, especially in the testing space. Nick Hudson from Keysight Technologies shares how you can embrace the change and be at the forefront of the new world.

As the widespread rollout of fully autonomous vehicles comes ever closer, the accepted in-car setup is going to change beyond all recognition.

As the widespread rollout of fully autonomous vehicles comes ever closer, the accepted in-car setup is going to change beyond all recognition.

Just a few short years ago, the automotive human machine interface (HMI) was limited to dashboard instrument clusters, steering wheel controls, and centre stack controls.

Today, a vehicle is likely to have all that, plus voice recognition systems, digital interfaces, an in-vehicle infotainment (IVI) system that connects to your phone, and even head-up displays (HUDs).

And the evolution of automotive HMIs isn’t slowing down any time soon.

When the vehicle is in control, having all controls centred around the steering wheel and the driver’s 30-degree viewing angle is no longer necessary.

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Tech Focus: Electric Vehicles On the Road to Industry Adoption

Tuesday, September 13th, 2022

The advent of electric vehicles represents a seismic shift in thinking as well as operations. In this thought leadership opinion piece, Thomas Goetzl from Keysight Technologies shares his insights on how this introduces several challenges like pressure on the power grid and a need for sustainable and environmentally friendly material.

Automakers need to reimagine a decade-old industry to meet modern challenges.

Automakers need to reimagine a decade-old industry to meet modern challenges.

Over the next decade, many automakers plan to transform their fleets to electric power, with some announcing goals for fully electric lineups within five years.

Automakers are making products that meet evolving industry standards for safety, emissions testing, and energy efficiency.

The surge in electric vehicles comes with infrastructure, manufacturing, and regulatory challenges that will impact the automotive industry.

The surge in electric vehicles comes with infrastructure, manufacturing, and regulatory challenges that will impact the automotive industry.

They require Electric Powertrain and HEV/EV solutions that address safety, regulatory, and environmental issues.

This significant transformation represents a seismic shift in thinking as well as operations and introduces several challenges like pressure on the power grid and a need for sustainable, environmentally friendly material.

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Interview: Roborock’s Joan Hu Sets Course for APAC in H2 2022

Tuesday, June 28th, 2022

Joan Hu, Overseas Southeast Asia Director at Roborock, shares her plans for the company in APAC for the second half of this year.

Joan Hu is the Overseas Southeast Asia Director at Roborock.

Joan Hu is the Overseas Southeast Asia Director at Roborock.

To get a picture of Roborock’s strategy for APAC in H2 2022, I asked Joan Hu five questions.

Q1. Roborock has recorded a strong growth in China since its introduction. What do you think contributed to this?

In the robot vacuum market back in 2014, most available products only focused on the basic need that comes with a vacuum – cleaning.

We saw an opportunity to fulfill needs and wants that consumers didn’t know they had yet.

Hence, we grew our R&D department with a team of engineers, scientists, manufacturing experts and designers – all vital for creating products that truly fit our users’ lifestyle.

Q2. Any new vacuum launches this year?

We have just launched the Roborock S7 MaxV in early 2022.

This is an upgrade of our popular Roborock S7, with ReactiveAI 2.0 Obstacle Avoidance System.

The S7 MaxV recognizes objects in its path more accurately and adapts quickly to clean around them, regardless of lighting conditions.

It also features Roborock’s acclaimed VibraRise® technology, a combination of sonic mopping with an automatic mop lift designed to transition smoothly over contrasting surfaces, while delivering effective high-intensity scrubs to tackle surface dirt.

The Roborock Q7 Max robot vacuum cleaner and mop was launched in Singapore recently in April 2022.

The Roborock Q7 Max robot vacuum cleaner and mop was launched in Singapore recently in April 2022.

That’s not all, we also launched the Q7 Max – the latest lineup to our premium Q-series, a range of robot vacuums that combines proven features of our flagship S-Series, including LiDAR navigation, multi-level mapping and customizable app controls, making automated cleaning now an affordable luxury.

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