Posts Tagged ‘petrol’

Caltex Launches Singapore’s First Fuel Payment App

Tuesday, September 25th, 2018

The CaltexGo mobile payment app offers fast, hassle-free fuel payment from the comfort of your car.

Chevron’s General Manager of Products for Singapore, Shahid Ahmed, at the launch of CaltexGo mobile fuel payment app in Singapore.

Chevron’s General Manager of Products for Singapore, Shahid Ahmed, at the launch of CaltexGo mobile fuel payment app in Singapore.

Chevron Singapore, which operates the retail brand Caltex, has introduced Singapore’s first fuel payment app.

“As part of its new digital transformation, Chevron has opted for an agile approach to its first mobile payment solution, listening closely to user feedback and learning from industry best practices towards developing a minimum viable product for fuel payment,” said Chevron’s General Manager of Products for Singapore, Shahid Ahmed, when I chatted with him during the app’s launch.

The CaltexGO mobile payment app is the front-end of an integrated digital eco-system that offers cashless payments and helps consumers locate a service station, enjoy automatic loyalty LinkPoints collection, exclusive mobile offers, and electronic receipts at their fingertips.

CaltexGO responds to key consumer pinch points identified in the retail brand’s recent consumer insights analysis.

Chevron notes that refueling can be seen as a chore which drivers strive to mitigate.

Having to wait for a pump, long payment queues, and the complexity related to loyalty and payment systems were the top inconvenience grouses by drivers at service stations.

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