Dell tackles current trends of workforce mobility and consumerisation of IT by offering a complete end-to-end ecosystem of end-point devices, solutions and services – to bestow maximum productivity to end-users in our fast-paced environment.
Chue Chee Wei, Marketing Director, South Asia and Korea Marketing for Dell.
I was invited by Dell to listen to how the computer maker envisages the technology landscape and how it plans to cater to different end-users with very different needs.
Slide 1: Changing technology landscape and end-user profile.
Chue Chee Wei, Marketing Director, South Asia and Korea Marketing for Dell, gave a quick rundown of how the technology landscape and user profile are trending (see Slide 1).
Slide 2: Transformation of computing.
As a result of the changing landscape, work computing is undergoing transformation from the traditional highly-controlled and rigid framework – to one in which employees are given much more flexibility in terms of the devices they can use, the level of access, and the ability to access corporate IT anytime, anywhere (see Slide 2).
The organisational challenges to change and adapt current entrenched enterprise IT frameworks and practices are giving many a CIOs sleepless nights, worrying about potential security compromises on the road to recent phenomenons such as BYOD (Bring Your Own Devices).
Slide 3: Organisational challenges facing the CIO.
Chue sees two main tracks in tackling these organisational challenges – managing technology and managing people (see Slide 3).
Chue’s vision for Dell end-user computing
“End-user computing is about delivering open, capable and affordable solutions for an evolving workforce,” says Chue Chee Wei, Marketing Director, South Asia and Korea Marketing for Dell.
To help enterprises and end-uses surmount these challenges, Dell is also placing much emphasis in enabling this transformation.
The company has taken on a customer-inspired design approach across a complete portfolio of systems, services and solutions.
It strives to ensure a seamless experience across multiple devices, operating systems and applications.
And it aims to provide tailored solutions optimised for management, security and productivity.
Slide 4: Simplify technology & people management, improve productivity.
As a result, technology and people management are simplified while productivity is improved (see Slide 4).
Chue emphasised that Dell does a lot more than making computers.
Slide 5: Dell’s solution continuum.
It delivers a solution continuum that spans desktop virtualisation, mobility & collaboration, management, security and cloud, service and support (see Slide 5).
Some of these are provided by companies that were – leaders in their areas of expertise – that Dell has acquired over the years.
Slide 6: Dell’s updated line-up.
Dell’s updated computing line-up
Dell also set up and briefed on its updated line-up of computers (see Slide 6). These comprises a whole range of notebooks and desktops that cater to the computing needs of different end-users.
Of note is that Dell is positioning its high-end XPS ultrabooks – which has traditionally been targeted towards consumers – to attract corporate users looking to use their personal high-spec’ed notebooks for work as well.
This is indeed a shrewd cross-over move by Dell to exploit the BYOD phenomenon.
(Slides provided by Dell. Click to enlarge.)
Key personnel from the new Security Systems unit in IBM updated CIOs and key IT managers on the numerous reports of data leaks, Denial-of-Service attacks, and social Hacktivisim in 2011.
Boosting developer confidence through BlackBerry 10 Jam
Monday, July 9th, 2012The BlackBerry 10 Jam World Tour rolled into town today as more than 300 developers from Singapore and surrounding countries packed the Grand Ballroom at Hilton Hotel to be briefed on why they should develop apps on BlackBerry 10.
Wvygen Wong (right), local developer, talk about the BlackBerry 10 experience. To his right is Justin Lee, Application Development Consultant, Developer Relations, APAC, RIM.
“We are fully committed to BlackBerry 10,” says Charles Dufourcq, Director for Singapore at Research In Motion (RIM).
And that is the message that RIM wants to get through to developers.
“Research In Motion customers from GoDaddy Group Inc. to asset manager Thames River Capital UK Ltd. are preparing for the worst: the loss of the BlackBerry service their employees depend on to communicate.
RIM’s stock has slumped more than 70 percent in the past year, and tumbled 19 percent on June 29 after the company posted a quarterly loss and delayed the BlackBerry 10 operating system, increasing the pressure on RIM to find a buyer or sell assets.
While RIM has built infrastructure to ensure continued service, some customers are devising backup plans as RIM prepares to face shareholders at its annual meeting tomorrow.”
– “RIM’s Customers Working on Contingency Plans: Corporate Canada” dated 9 July (today) on Bloomberg, by Scott Moritz and Olga Kharif.
The rollout of BlackBerry 10 has been further pushed back to the first quarter of next year.
Developers need to be convinced that BlackBerry 10 will come into being if they are to be persuaded to invest time and effort into developing on the new platform.
I believe Dufourcq when he says RIM is committed to BlackBerry 10.
But it is not a secret that RIM may not even be in its current form after it considers the findings of an evaluation study of its strategic options by JP Morgan and RBC, which includes – as a least favoured option – a sale of the company.
It is anybody’s guess how a re-structured/acquired RIM positions BlackBerry 10.
But let’s not speculate too much.
The full-day BlackBerry 10 Jam today aims to provide the developer community with insights on the BlackBerry 10 platform.
“We are fully committed to BlackBerry 10,” says Charles Dufourcq, Director for Singapore at RIM.To help developers get started on the BlackBerry 10 platform, attendees were provided with a BlackBerry 10 Dev Alpha device in order to test their apps and to help ensure their apps are ready and available for customers.
Applications created with any of the BlackBerry 10 tools will run on BlackBerry 10 smartphones as well as BlackBerry PlayBook tablets when the new platform becomes available for the PlayBook.
Tags:BlackBerry 10 Jam, Bloomberg, developers, Research In Motion, RIM, Singapore
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