Showcasing built-in upgradability and new subscription services at IFA 2023, LG’s smart home innovation promises an expanded customer experience.
Visitors to LG’s booth (Hall 18, Messe Berlin) at IFA 2023 can experience the seamless convenience of LG’s advanced ThinQ 2.0 appliances from 1 to 5 September 2023.
At IFA 2023, LG Electronics is set to unveil ThinQ UP 2.0, a smart home innovation that transforms home appliances into ultra-convenient and ultra-connected lifestyle solutions.
ThinQ UP 2.0 highlights the expansion of LG’s successful home appliance business into non-hardware areas, including subscription services, and confirms the company’s leadership in promoting the ‘servitization’ of home appliances.
Aligned with its new Smart Home Solution strategy and ‘Zero Labor Home Makes Quality Time’ customer experience vision, LG will introduce a wide range of services designed to fulfill customers’ needs and deliver greater freedom and ease in the home.
Products with ThinQ UP 2.0 capabilities are currently available in Korean region only.
More details below from the press release.
