Posts Tagged ‘public health’

Clarifications on Fitbit’s Collaboration With Health Promotion Board

Saturday, August 24th, 2019

Both Fitbit and HPB have clarified that media reports that the Singapore government is planning to give away one million free Fitbit devices are not correct.

* This story first appeared in Haleness Me.

The “free” Inspire Fitbit HR tracker for the 1 million Fitbit Premium service subscribers that Fitbit is targeting.

The “free” Inspire Fitbit HR tracker for the 1 million Fitbit Premium service subscribers that Fitbit is targeting.

Both clarifications are very similarly worded and are appended below.

Essentially, the clarifications addresses two issues: who is actually giving out the free Inspire HR trackers, and whether other partners have been selected by HPB for other collaborations.

Below is Fitbit’s clarification.

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Fitbit Collaborates With Singapore’s Health Promotion Board

Friday, August 23rd, 2019

Named “Live Healthy SG”, the population-based public health initiative with the Singapore Government is Fitbit’s first major integration of its digital health platform and wearables into a national public health program.

* This story first appeared in Haleness Me.

The landmark nationwide health initiative will be powered by Fitbit devices and its new Premium service designed to drive better health outcomes at scale.

The landmark nationwide health initiative will be powered by Fitbit devices and its new Premium service designed to drive better health outcomes at scale.

Fitbit is collaborating with Singapore’s Health Promotion Board (HPB) on the healthy population project in support of Singapore’s Smart Nation initiative.

“Live Healthy SG” was designed for Singapore by Fitbit to harness technology, behavior insights and analytics to help Singaporeans get healthier through meaningful and sustained behavior change.

Live Healthy SG will engage people of all ages and levels of health using Fitbit devices and its new Premium service, which is launching to consumers in select markets around the world this fall.

More details below from the press release.

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