Reuben Verghese, Global Head of Multiscreen Solutions & Vice President of Asia at Accedo and BroadcastAsia2015 exhibitor and conference speaker shares his top technology predictions for the broadcasting industry. This guest blog was contributed by Verghese.

Reuben Verghese, Global Head of Multiscreen Solutions & Vice President of Asia at Accedo and BroadcastAsia2015 exhibitor and conference speaker.
Asia Pacific has a unique broadcasting market dynamic that boasts a new generation of the Connected Consumer.
4 key broadcasting trends in 2015
- Audience fragmentation
- Varying degrees of infrastructure
- Content partnership
- Data & Analytics
With fast growing economy and a lack of fixed infrastructure in the developing countries, mobility is crucial to many consumers and businesses in the region.
The broadcasting industry will impact enterprises as it adapts to the changing consumer preferences.
Below I share my views on four key trends set to transform the broadcasting industry in 2015.
1. Audience fragmentation
With the proliferation of smart connected display devices, there is a shift in the way consumers and enterprises consume and deliver video.




