3D World is to improve access to high quality 3D content for LG customers and boost efforts to increase 3D content collaboration.
Content from 3D World will be available to LG’s CINEMA 3D Smart TV users in nearly 70 countries.
The newly launched 3D World is a premium content service that will be available to LG’s CINEMA 3D Smart TV users in nearly 70 countries.
“3D World is a critical part of LG’s long-term strategy which includes controlling more of the 3D ecosystem that CINEMA 3D owners experience,” said Havis Kwon, President and CEO of LG Home Entertainment Company.With DNA from LG’s original 3D Zone Smart TV app launched last year, 3D World gives LG customers access to an expansive selection of high quality 3D content via a “card” on the Home Dashboard
3D World allows customers the ability to search through high quality 3D content across a wide range of content categories, such as entertainment, sports, documentary, kids, and lifestyle.
“With the global roll-out of 3D World, LG is demonstrating its commitment to providing diverse, high quality 3D content,” added Kwon.In addition to the content, LG plans to pursue further collaborations with global 3D content providers in order to bring the most sought after 3D content to LG customers.
3D World will be offered in app-format for CINEMA 3D Smart TVs that were produced in 2011, while 2012 models will use the streamlined card system on the Home Dashboard.
