The first day of the IFA GPC 2019 comprises a series of power briefs by industry leaders and analysts on the latest trends and products in consumer electronics and home appliances. Here is a rundown on what transpired in those proceedings.
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Day 1 of the IFA GPC 2019 kicks off with the MC, Dave Graveline (right), handing the mic over to Jens Heithecker, Executive Director (IFA) & EVP (Messe Berlin Group), for the opening address.
This year, there are altogether 11 power briefings.
As I attend these sessions, I will post a brief synopsis of each session on Instagram and consolidate all the synopsis here.
So stay tuned!
Power Briefing 1
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Power Briefing by Philips on how to “#makeLifeBetter: From personal to personalised health”.
Philips is innovating in the field of data-driven insights into health, with its huge expertise in connectivity, big data and Artificial Intelligence. Announced was the Philips Sonicar Teledentistry Solutions. Philips Sonicare Teledentistry service provides patients with remote dental consultation from licensed dentists within 24 hours.
The Philips Sonicare app acts as a “virtual hub” for personal oral healthcare. Users can manage their complete oral care daily and share brushing data with their doctors, putting personalised guidance and advice at their fingertips.
Presenting was Marlies Cebetsberger, Personal Health Leader Philips Market DACH.
