Posts Tagged ‘de’Longhi’

New Arrival: De’Longhi La Specialista Prestigio Pump Espresso Coffee Machine

Friday, September 3rd, 2021

La Specialista Prestigio will be available at S$1,599 from 3 September 2021, on De’Longhi Online Store and major consumer and electronics stores.

De’Longhi says that La Specialista Prestigio combines both the science of coffee making with a barista's craftsmanship.

De’Longhi says that La Specialista Prestigio combines both the science of coffee making with a barista’s craftsmanship.

The new pump espresso coffee machine was announced in conjunction with De’Longhi’s launch of its new international campaign featuring Brad Pitt in a one-minute commercial named Perfetto.

Product specifications for La Specialista Prestigio from De’Longhi. Click to enlarge.

Product specifications for La Specialista Prestigio from De’Longhi. Click to enlarge.

La Specialista Prestigio is aimed at a segment of the manual coffee drinking market that enjoys the hands-on experience of making a cup of coffee.

More details below from the press release.

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De’Longhi Unveils Brad Pitt Campaign & La Specialista Prestigio

Thursday, September 2nd, 2021

De’Longhi has launched its new international campaign starring Brad Pitt, as well as its new pump espresso coffee machine, the La Specialista Prestigio (S$1,599).

“When I saw what Damien did with the film grain and Brad looking about as cool as I've ever seen him, I was excited to come up with a tune and a vibe to match,

“When I saw what Damien did with the film grain and Brad looking about as cool as I’ve ever seen him, I was excited to come up with a tune and a vibe to match,” said Justin Hurwitz, composer for Perfetto.

De’Longhi’s biggest international campaign, titled “Perfetto”, is directed by award-winning director Damien Chazelle and stars leading man Brad Pitt.

The campaign offers viewers a glimpse of a day in the life of Brad Pitt.

From getting his coffee beans in the morning, to riding around Los Angeles on his motorcycle and stopping for gas – these scenes transport viewers to a ‘Perfetto’ world where the ultimate bean to cup experience is attainable just by pressing a button at the comfort of their own home.

Check out the campaign video below.

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