Archive for the ‘Brands’ Category

Infographic: Intel’s 2015 IT predictions – Era of Integration

Friday, January 23rd, 2015

This infographic summarises Intel’s views on 2015. The overall theme of its IT predictions is that this year is going to be “The Era of Integration”.

Intel’s IT predictions for 2015. Click on image to view/download larger hi-res version of the infographic.

Intel’s IT predictions for 2015. Click on image to view/download larger hi-res version of the infographic.

The four main arenas in 2015 on Intel’s radar are:

  1. Building the Era of Integration
  2. The Age of the Internet of Things
  3. Immersed in a New World
  4. Readying ourselves for the future

Sounds like an exciting year ahead for technology watchers and users alike.

New arrivals: Sennheiser URBANITE XL WIRELESS headphones

Thursday, January 22nd, 2015

Sennheiser’s URBANITE XL WIRELESS headphones are now available in Singapore, at the Sennheiser Concept Store at Marina Square and authorised retailers at S$419.

The Sennheiser URBANITE XL WIRELESS goes wireless.

The Sennheiser URBANITE XL WIRELESS goes wireless.

Sennheiser first introduced wireless capability to its URBANITE headphone range at the Consumer Electronics Show 2015 a fortnight ago.

Sennheiser URBANITE XL WIRELESS (S$419)

Sennheiser URBANITE XL WIRELESS (S$419)

The new URBANITE XL WIRELESS headphones add Bluetooth and NFC to the URBANITE formula of cool urban style and uncompromised sound, with massive bass and crystal clear trebles.

The URBANITE XL WIRELESS deploys the latest wireless technologies for great sound and the ease of use.

The latest apt-X codec is used to deliver clear, CD-quality sound.

Set up with NFC allows easy Bluetooth pairing to NFC-compatible devices or by bringing the headset into close proximity.

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SingTel rebrands to “Let’s make everyday better” for customers

Wednesday, January 21st, 2015

“SingTel” is now “Singtel”, in its first rebranding in 16 years to provide better, seamless and effortless customer experiences to both consumers and Enterprise IT.

Singtel's fleet of vans, newly brandished with the new logo and tagline, revving to go forth from the company's headquarters at Comcentre building.

Singtel’s fleet of vans, newly brandished with the new logo and tagline, revving to go forth from the company’s headquarters at Comcentre building.

With much fanfare at its Comcentre headquarters in Singapore, the biggest telco in Singapore launched a new brand identity today.

“Generations in Singapore have grown up with Singtel. Customers see us as a trusted, reliable brand that is at the forefront of technology. In this digital age, we recognise that customers also want things simpler, faster and delivered by people who truly care,” said Chua Sock Koong, Singtel Group CEO.

Singapore Telecommunications – now known as “Singtel” for short – hopes that this reflects a new phase in its transformation journey to grow beyond traditional telecommunications into multimedia and ICT services.

The target audience is more targeted at the domestic market for the moment and three initiatives are being implemented for the consumer market with initiatives for Enterprise IT and its corporate customers in the pipeline.

The three initiatives are:

  1. Appointment booking at Singtel shops.
  2. Preferred customer care call-back time.
  3. Home/Office appointments: tightened window of waiting time.

More details on these initiatives can be found at the end of this article in the extracts from Singtel’s press release.

Singtel's new logo, together with its rebranding promise in the lobby of its headquarters in Comcentre.

Singtel’s new logo, together with its rebranding promise in the lobby of its headquarters in Comcentre.

“Better Thursdays with Singtel”

From now till the Lunar New Year, Singtel is offering treats to its customers as part of its brand relaunch.

  • 22 Jan: Free local calls all day for postpaid mobile customers.
  • 29 Jan: Free SMSes all day for postpaid mobile customers.
  • 5 Feb: Free 30-day preview of new SingtelTV channels for SingtelTV subscribers.
  • 12 Feb: Free Facebook access all day for prepaid mobile users.
  • 19 Feb: Free data all day for postpaid mobile customers.

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New arrivals: Casio XJ-V1 lamp-free Laser LED projector

Tuesday, January 20th, 2015

Casio Singapore has launched a lamp-free Casio XJ-V1 projector equipped with a Laser and LED Hybrid light source offering higher energy efficiency and bigger long term cost savings suitable for educational institutions and businesses.

Available in Singapore by Q2 2015. Price TBA.

The new lamp-free Casio XJ-V1 Laser and LED Hybrid light source projector.

The new lamp-free Casio XJ-V1 Laser and LED Hybrid light source projector.

The XJ-V1 is the latest in Casio’s line of Laser & LED Hybrid light source projectors that performs effectively in classrooms, conference halls or boardrooms.

Optimal Performance

The XJ-V1 starts up and shuts down almost instantly and achieves full brightness in less than five seconds, enabling users to work more efficiently.

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Adobe Lightroom mobile now available for Android phones

Thursday, January 15th, 2015

Adobe today announced the availability of Lightroom mobile for Android phones. Lightroom mobile is a companion app to Lightroom 5 desktop software, available as part of Adobe Creative Cloud.

Edit and organise images on your iPad, iPhone or Android phone/tablet with Adobe Photoshop Lightroom mobile.

Edit and organise images on your iPad, iPhone or Android phone/tablet with Adobe Photoshop Lightroom mobile.

First released for iPad and iPhone, Lightroom mobile offers capabilities to edit, organize and share images anywhere and anytime.

Built on a cloud sync architecture, Lightroom mobile provides an efficient way to manage and edit images across desktop, mobile devices and the Web.

Key Lightroom mobile capabilities include:

  • Sync edits, metadata and collection changes to the Lightroom catalog on a Mac or Windows computer.
  • Automatically import images from the smartphone gallery and sync back to the Lightroom catalog on the desktop.
  • Edit images using familiar Lightroom tools and presets, including non-destructive processing using Smart Previews.
  • Quickly flag and reject photos.

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New arrivals: Parallels Access 2.5 extends to computer-to-computer access

Thursday, January 15th, 2015

Parallels Access 2.5 now features Universal File Manager, Computer-to-Computer Remote Access and Samsung S Pen Integration on the Samsung Galaxy Note 4 and Galaxy Note Edge. Pricing below.

Parallels advances the remote desktop experience beyond iPhone, iPad and Android to include computer-to-computer access.

Parallels advances the remote desktop experience beyond iPhone, iPad and Android to include computer-to-computer access.

Parallels, a global provider of cross-platform solutions, today introduced Parallels Access 2.5, available immediately on Google Play and the App Store worldwide.

“In our new era of even more devices, interfaces and form factors, it is extremely important for people to have a consistent application experience from any device, anywhere. Today’s workers need tools that connect the applications they depend on with devices and services from multiple platforms for a seamless user experience,” said Parallels president Jack Zubarev.

New features of the app include a universal file manager, computer-to-computer remote access and Samsung S Pen integration to give customers a useful and productive remote access experience.

Now all Samsung Galaxy Note 4 and Galaxy Note Edge customers get a free six month subscription to Parallels Access in their Galaxy Gifts.

The new release also supports the recently released OS X Yosemite and Windows 10 Technical Preview.

Parallels Access enables users to access their working computer anytime and anywhere, even with a mobile device or a borrowed computer.

New features include:

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New arrivals: Nikon Spring 2015 COOLPIX cameras – S3700, S2900, L31

Wednesday, January 14th, 2015

Nikon Singapore has released its Spring 2015 COOLPIX cameras. The COOLPIX S2900 and L31 will be available in late January while the COOLPIX 3700 will be available in February. Prices TBA.

From Left: Nikon COOLPIX S3700, Nikon COOLPIX S2900, Nikon COOLPIX L31

From Left: Nikon COOLPIX S3700, Nikon COOLPIX S2900, Nikon COOLPIX L31

The latest COOLPIX series brings a range of stylish and slim cameras to fit the lifestyle and pocket of the trendy youth.

Colours available for the three models.

“The Spring COOLPIX packs the best high-performance features in compact cameras. From built-in Wi-Fi and NFC support, to autofocusing and HD movie recording, there is definitely a COOLPIX for every user,” said Garland Mak, Deputy General Manager of International Marketing Division Imaging Group, Nikon Singapore.

  • The Nikon COOLPIX L31 will be available in 3 colours (Black, Silver, Red) in Singapore (excluding decorative purple).
  • The Nikon COOLPIX S2900 will be available in 4 colours (Purple, Black, Silver, Red) in Singapore (excluding decorative purple).
  • The Nikon COOLPIX S3700 will be available in 5 colours (Pink, Blue, Red, Silver, Black) in Singapore (excluding decorative blue).

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New arrivals: Samsung GALAXY A Series – A7, A5 & A3 smartphones

Tuesday, January 13th, 2015

Samsung has launched in Singapore its GALAXY A Series of Android smartphones. The mid-range smartphones include the 4.5-inch A3 (S$448), 5-inch A5 (S$598) and the 5.5-inch A7 (S$TBA).

The A3 and A5 will be available in Singapore on 16 January while the A7 will be available this quarter.

The new GALAXY A series comes in three sizes (from left) - the 5.5-inch A7 (S$TBA), 5-inch A5 (S$598) and the 4.5-inch A3 (S$448).

The new GALAXY A series comes in three sizes (from left) – the 5.5-inch A7 (S$TBA), 5-inch A5 (S$598) and the 4.5-inch A3 (S$448).

The A3 and A5 were launched in Korea on 31 October, 2014 while the A7 was launched on 12 January, 2015 in Korea.

First impressions

I like the thin metallic body of the A-series.

The GALAXY A3 4G will be available from January 16 in Pearl White and Midnight Black, and will retail at $448 without contract. The Platinum Silver, Champagne Gold, Soft Pink versions will be available in late January and February.

The GALAXY A3 4G will be available from January 16 in Pearl White and Midnight Black, at $448 without contract. The Platinum Silver, Champagne Gold (24 January), and Soft Pink (February) versions will be available  later.

The beauty face feature is really interesting.

This offers three ways of enhancing your selfies – skin retouch, eyes enlargement and face-slimming.

There are sliders to let you control how much of the effect to apply, and you can preview the effect as you drag the slider to the left or right.

The skin retouch effect is nothing new and is basically the run-of-the-mill skin blurring functionality which produces instantly-recognisably fake blurred skin.

So it’s good that you can use a slider to limit how much of the effect to apply to avoid appearing too amateurish.

The GALAXY A7 4G will be available this quarter in Pearl White and Midnight Black.

The GALAXY A7 4G will be available this quarter in Pearl White and Midnight Black.

The eyes enlargement effect is really interesting but you have to try-and-error, as the effect can be either flattering or downright weird.

I was most impressed with the face slimming feature. I can see how it’s going to be flattering for many to see their face slimmed slightly.

All three models come with SUPER AMOLED screen for a vivid and colourful display.

The A-series GALAXY smartphones are priced more affordably than Samsung’s two flagship smartphones – the Note and S series.

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New arrivals: Casio G-Shock G’MIX GBA-400

Friday, January 9th, 2015

The latest addition to the G-SHOCK line of shock-resistant watches, G’MIX GBA-400, offers music aficionados a variety of ways to enjoy music while on the go. Available in Singapore now at S$269.

The new G-SHOCK G’MIX GBA-400 comes in four colour combinations: Black x Silver, Black x Gold, Blue x Silver and Red x Silver.

The new G-SHOCK G’MIX GBA-400 comes in four colour combinations: Black x Silver, Black x Gold, Blue x Silver and Red x Silver.

By pairing the G-SHOCK with a smartphone via Bluetooth Smart technology, the user will be able control music playback, set audio controls, add live effects that simulate concert sounds and even identify names of songs from other music players2 with just a touch of a button.

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ASUS ROG G20 Gaming Desktop updated with latest graphics card

Thursday, January 8th, 2015

ASUS has just launched an updated version of its first small form factor gaming desktop, the ROG G20 which is now refreshed with the latest NVIDIA GeForce GTX 970 graphics card. RRP: S$2,699.

Update (4 July, 2016):

ASUS has updated the ROG G20 with the NVIDIA® GeForce® GTX 1080 graphics card.

The G20 is ASUS’s first desktop PC to be refreshed with the advanced gaming graphics card.

The refreshed model of the ROG G20 with the latest NVIDIA® Pascal™ architecture will be retailing at $3,198 at all ASUS Brand Stores and authorised retailers from today onwards.

The updated ASUS ROG G20 Gaming Desktop is now available in Singapore at S$2,699 with any purchase receiving a complimentary Assassin’s Creed Unity game (worth S$74.90) while stocks last.

The updated ASUS ROG G20 Gaming Desktop is now available in Singapore at S$2,699 with any purchase receiving a complimentary Assassin’s Creed Unity game (worth S$74.90) while stocks last.

The ROG G20 is a compact 12.5 litre case housing an Intel Core i7 processor.

Equipped with a dual-fan function, it provides top notch gaming performance with efficient heat management.

More details and specifications in the press release below.

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