Look for Bose audio products at COMEX 2012 in Suntec Singapore. Head for the Song Brothers booth at Level 6, Booth 6138.
For audiophiles, check out discounts for Bose’s earphones, headphones and SoundLink wireless mobile speaker at COMEX 2012.
Look for Bose audio products at COMEX 2012 in Suntec Singapore. Head for the Song Brothers booth at Level 6, Booth 6138.
For audiophiles, check out discounts for Bose’s earphones, headphones and SoundLink wireless mobile speaker at COMEX 2012.
Curious as to the performance of the newly launched Bose SoundLink Wireless Mobile speaker, I paid a visit to the Somerset showroom of Atlas Sound & Vision to try it out.
The Atlas showroom at 111 Somerset occupies two levels, with three sound rooms on the upper level. The shiny white sound rooms reminded me of the movie 2001: A Space Odyssey. – minimalist with round corners and viewports that looked out onto the Somerset Road outside.
The first impression of the Bose SoundLink Wireless Mobile speaker was how compact it was – less than two inches thick and about the size of a hard cover text book.
At 1.3 kg, it’s not exactly feather weight, but it’s definitely light enough to tote around to a party, a hotel room or even throw in the back of a car. The design is sleek and classy as well.
Setting up is straightforward. Open the cover and fold it backwards to become a stand – like the cover for the iPad 2. Closing the cover back automatically turns off the speaker.
To connect, simply turn on Bluetooth on the mobile device – be it a smartphone, tablet or laptop – and press a button on the speaker. The two devices hook up automatically and gives you a beep.
Simply play the song on the mobile device. You can control the volume from the mobile device itself.
Sound wise, the quality was surprisingly impressive, considering I had reservations about the degradation that the Bluetooth connection would impose.
Mid-range and treble was excellent, although the bass could be stronger. But considering how small the speaker was, the bass performance was already pretty impressive.
Placing the speaker against the wall improves the bass somewhat – 3 dB according to the sales staff.
And if you don’t need the wireless connectivity, you can bypass the Bluetooth degradation by connecting an audio cable from the source to the speaker.

Bring the SoundLink to the beach as a boom box!
As with other Bose audio products, the SoundLink Wireless Mobile speaker does not come cheap, but its price tag reflects the confidence that Bose has in its audio products.

The standard speaker is priced at S$549 while the LX model, with premium trim level and leather cover, sets you back by S$639.
Accessory covers in nylon (bright red or royal purple) and leather (burgundy or tan) are available separately for S$59 and S$99, respectively.
A compact Bluetooth speaker that combines audio performance, mobility and durability. Prices from S$549.
Atlas Sound & Vision launched in Singapore today the SoundLink Wireless Mobile speaker – a portable speaker that connects wirelessly to any Bluetooth-enabled device – such as a smartphone, tablet or laptop.
![]()
Weighing only 1.3kg, this is Bose’s first wireless mobile speaker and allows users that already own Bluetooth-enabled devices like the iPhone, iPad and Android phones to listen to the thousands of songs stored on those devices.
Proprietary speaker technology from Bose promises to deliver exceptional sound quality that reproduces full-range audio from a single-hand-held enclosure.
At less than two inches thick, and similar in size to a hard-cover text book, the Bose SoundLink Wireless Mobile speaker can easily fit in a bag, backpack or briefcase.
Similar to the iPad cover, the cover of the Bose SoundLink Wireless speaker unfolds into a stand – and the speaker is ready to groove. Close the cover and the speaker automatically shuts off.

The SoundLink Wireless Mobile speaker looks at home, whether in the living room, in the office or at the beach.
The rechargeable lithium-ion battery lasts three hours at maximum volume, and more than eight hours at typical listening levels.
As a mobile speaker for road warriors, the speaker is built to withstand the rigours of daily use. Bose environmental labs has tested the speaker to resist salt-fog, sand, wind and moisture. So you can bring it to the beach as a boom box.
With end-caps made from automotive-grade chrome, the Bose SoundLink Wireless Mobile speaker can survive being dropped repeatedly.

Accessory covers in nylon (bright red or royal purple) and leather (burgundy or tan) are available separately for S$59 and S$99, respectively.
The SoundLink Wireless Mobile speaker comes with a standard trim level and a dark gray Cordura nylon cover for S$549.
For a more classy touch, check out the LX model, with a premium trim level and a dark brown leather cover for S$639.
The SoundLink Wireless Mobile speaker can be purchased from selected partners and the Atlas Experience Audio Visual Boutique @ TripleOne Somerset, and Bose @ Millenia Walk.
Update: I visited the Altlas showroom at 111 Somerset to try out the SoundLink. Read about the experience here.
Atlas Sound & Vision will be offering promotional discounts for many Bose audio products during SITEX 2011 from 24-27 November, 2011.
Head for the Bose@Orangecomm booth (5J42) in Hall 5 at the Singapore EXPO.
Discounted products include speakers, headphones and sound systems for docking portable music players.