This versatile all-in-one camera for creative stills and video will be available from January 2012 at S$1,345.
Leica V-Lux 3 compact digital camera, available in January 2012
The Leica V-Lux 3 is a new compact digital camera that features a Leica DC Vario-Elmarit 4.5 – 108 mm f/2.8 – 5.2 ASPH super-telephoto zoom lens.
“The camera is an attractive alternative to entry-level DSLR cameras with interchangeable lenses,’ says Peter Kruschewski, product manager for Digital Compact Cameras at Leica Camera AG.That’s 25-600mm (35mm equivalent) in its focal length range.
This 24x optical zoom makes the camera flexible for shooting a wide range of photographic situations, from landscape, architecture and travel, to sports, portraits and wildlife.
The newly developed 12.1-megapixel CMOS image sensor promises exceptional image quality for all applications.
The V-Lux 3 comes with an extensive range of video options and video quality comparable with that delivered by premium-range camcorders.
25-600mm focal length, 24x zoom
The camera captures full-HD video in AVCHD format with 1920 × 1080 pixels and 60 full frames per second.
This 1080p60 video format captures fast movement in detail, and is ideal for conversion to alternative resolutions and refresh rates.
The entire 24-fold zoom range is available during video recording and an integrated stereo microphone with an electronic wind noise filter promises a crystal-clear soundtrack.
The Leica V-Lux 3 is versatile for shooting the whole spectrum of photograhy, from landscapes and portraits, to travel and sports.
The V-Lux 3 boasts a high-speed burst-shooting capability, with bursts of 12 frames per second at full resolution, or 60 frames per second at a resolution of 3.5 megapixels – making it one of the fastest burst-shooting cameras in its class.
“This innovative ‘all-in-one’ solution combines classic photography functions with video quality that can only normally be found on premium camcorders,” says Sunil Kaul, Managing Director of Leica Camera Asia Pacific.The 3″ LCD display has 460,000 pixels and can be twisted and turned in almost any direction, allowing composition of shots at awkward angles.
The V-Lux 3 has an integrated handgrip for a steady grasp, while its light weight allows one-handed shooting. There is a dedicated button on the top deck of the camera for instant video recording.
Bundled with the camera Adobe Photoshop Elements, a photo organizing and editing software; and Adobe Premiere Elements for processing AVCHD video and addition of audio and video effects.
The Leica V-Lux 3 will be available from authorised Leica dealers from January 2012 at S$1,345 with 7% GST.
Canon has resumed partial production at two plants last week. It is the biggest camera-maker in the world.
