Archive for the ‘PlayBook’ Category

BlackBerry PlayBook Launch

Tuesday, April 19th, 2011

The 7-inch tablet from Research In Motion (RIM) hits the shelves in the US today. Here’s a quick roundup of the likes and dislikes from those who have tried out the shipping version of the BlackBerry PlayBook.

RIM PlayBookThere’s a lot to like about the PlayBook, but there’re also plenty of frustrations out there from those who’ve had the privilege of playing with the PlayBook. The general feel seems to be that the PlayBook has the potential to be something great – just that it’s not quite complete at the moment.

Already behind the iPad 2 and other Android tablets in terms of launch date, my feel is that RIM wants to get the hardware out as soon as possible before the specs get old – even though the software isn’t quite as ready yet.

RIM PlayBookDare I compare that with an evolutionary release of the iPad 2 with bigger steps only to be expected for the upcoming iPad 3?

With such stiff competition in the tablet market, it is no wonder these slate-makers are rolling off their products as soon as possible. In all honesty, I do believe RIM will sort out the grouses that reviewers have complained about, but the question is whether consumers are willing to fork out the dough to buy what’s beginning to be perceived as an unfinished product, that is only going to be made complete after a few more months – if ever.

RIM PlayBookPerhaps, RIM should have launched it at a discounted price – you know, an early bird discount – to entice consumers and grab market share. Given that the hardware is fabulous, the discount may have worked to convince consumers to buy first and wait out for the software to catch up.

At any rate, below is a quick round-up of the likes and dislikes from people who has played with the PlayBook so far. Prices for the 16, 32 and 64-gigabyte models in the US are $500, $600, and $700 respectively.

Likes Dislikes Mitigation
Fabulous display, and user interface Tiny recessed power button difficult to find and press Nothin’ much can be done about this – but do I care?
Sleek:
10mm / 0.4 inch thick 

Light:
0.9 lbs / 425 g

No native email, messenger, contacts and calendar Need to be Bluetooth tethered via a BlackBerry smartphone to access these. 

Native support could be added later on

Lightning fast processor No 3G connection 3G version in summer 

4G version end 2011

Impressive multi-tasking Small repository of Apps (~3,000) Compatibility with selected Android apps to be introduced later, plus build-up of PlayBook specific apps.
Supports Flash and HTML5 No video chat Video chat app to be released later.

BlackBerry PlayBook preview in Singapore

Friday, April 15th, 2011
The BlackBerry PlayBook Bus will tour Singapore tonight, showing off a preview of RIM’s 7-inch tablet computer, that is due to be launched in the US on 19 April next Tuesday.
Preview of the BlackBerry PlayBook in Singapore

Preview of the tablet on the BlackBerry PlayBook Bus in Singapore

Keep a lookout for the limo bus driving around town tonight. Sources tell me it will launch from the Tanjong Pagar area. The first time that the BlackBerry PlayBook debuted in Singapore was back in March. But the two devices I played with were still beta release versions.

Tonight, the preview will provide some hands-on for the real McCoy. Perhaps RIM (Research In Motion) will also provide some hints as to when the aspiring challenger to the iPad will be launched in Singapore and at what pricing.

For now, here’re some of the main specs of the BlackBerry PlayBook:

Looks
7″ LCD display, 1024 x 600 WSVGA Multi-touch capacitive screen

Physical feel
0.9 lbs (425g) and 5.1″ x 7.6″ x 0.4″ (130mm x 194mm x 10mm)

Performance
1 GHz dual-core processor
1 GB RAM
Symmetric multi-processing
Full Adobe Flash 10.1 enabled
Built-in support for HTML 5

Configuration
Internal storage of 16, 32 or 64 GB
GPS, Orientation Sensor (Accelerometer), 6-Axis Motion Sensor (Gyroscope), Digital Compass (Magnetometer)
Stereo speakers and stereo microphones
Wi-Fi (802.11 a/b/g/n) connectivity, Wirelessly connect to your BlackBerry smartphone for real time access to: Email, calendar, address book, task list and BBM

Cameras
3 MP high-definition forward-facing camera
5 MP high-definition rear-facing camera
Codec support for superior media playback, creation and video calling
1080p HD video; H.264, MPEG4, WMV HDMI video output
Micro USB and Micro HDMI ports
Video calling with dual video cameras

BlackBerry Tablet OS
Powered by QNX technology, supports POSIX OS, SMP, Open GL, BlackBerry 6, WebKit, Adobe Flash, Java and Adobe Mobile AIR

Android compatibility for the PlayBook

Saturday, April 2nd, 2011
Having had only 25,000 apps in BlackBerry App World, RIM’s PlayBook will tap the 150,000 apps in the Android Market to give it a headstart, while ramping up the number of PlayBook specific apps to stand against the staggering 350,000 apps in Apple’s App Store.

RIM launches the PlayBook on April 19RIM will be opening the PlayBook to Android apps to provide customers a wider choice of apps.

Software tools for making Android apps work on the PlayBook will be available this summer, Tyler Lessard, head of RIM’s developer relations told Bloomberg in an interview.

Android is the world’s fastest-growing smartphone platform and is also gaining market share for tablet computers, based on data on global shipments from Strategy Analytics below.

Percentage of global shipments Android iPad
Oct to Dec 2010 22 % 75%
Jul to Sep 2010 2.3 % 95 %

Although developers can port Android apps for the PlayBook, Lessard states that developers should still create programs specifically for the PlayBook to make the most of its multimedia performance and ensure their apps work as well as possible.

Bloomberg reports that “Dozens” of games for the PlayBook will be released this year through Unity Technologies’s Union game development tool.

RIM readies itself for launch of its PlayBook

Friday, April 1st, 2011
RIM positions PlayBook to capture market share from its Apple and Android tablet rivals from the consumer market, even as it opens up for Android app compatibility and ramps up on building its own ecosystem of PlayBook specific apps.

Research In Motion (RIM) whose BlackBerry smartphone was a hit with corporate customers, is also targeting developers of consumer applications, including games and magazines.

The 7-inch tablet will be preloaded with applications such as Tetris – my favourite game on an Apple Macintosh during my college days, and the Kobo e-book reader.

An online version of Pro Football Weekly magazine will also be available for sports aficionados.

The display was superb and performance lightning fastThe PlayBook goes on sale in the US on April 19 and will feature a new operating system, a dual-core processor, and the capability to play applications for Google’s Android platform.

I had the chance to play with a beta release version of the PlayBook when it was first brought to Singapore three weeks ago and the display not only looked great, the processor was lightning fast, multi-tasking 8-10 CPU/graphics-intensive apps without showing any latency.

Although RIM has not been as successful as Apple or Google in attracting independent developers to write consumer apps for the BlackBerry, it is trying to rectify this with the PlayBook.

Hugo Miller from Bloomberg quoted Travis Boatman, senior vice president at Electronic Arts as being impressed with the PlayBook.

“It’s one of the fastest devices out there … You take a good software environment and great hardware, you’ve got a device that designers and developers can create great content on.”

The Redwood City, California-based company will release “Tetris” and “Need for Speed Undercover,” a car racing game, on the PlayBook.

Research In Motion launches the PlayBook on April 19RIM will be opening the PlayBook to Android apps to provide customers a wider choice of apps. There are more than 150,000 apps in the Android Market, compared with more than 25,000 in BlackBerry App World and more than 350,000 in Apple’s App Store.

“We are absolutely targeting the consumer, personal apps market as much if not more because there is such a vast market out there,” Tyler Lessard, head of RIM’s developer relations told Bloomberg in an interview.

Polar Mobile, a Toronto-based developer of apps for magazines including Time, GQ and Sports Illustrated, is building over 100 PlayBook apps including Pro Football Weekly, that will be ready in July, said Polar CEO Kunal Gupta.

Like other newcomers to the tablet scene, the PlayBook will be hoping to chip away at the market share of Apple, the market leader who has enjoyed little competition since the launch of its iPad in April 2010.

Analysts estimate that Apple has shipped more than 15 million iPads so far, and sold about 500,000 of the newly launched iPad 2, over its March 11 debut weekend.

RIM’s First-Quarter forecasts behind estimates

Friday, March 25th, 2011

Research In Motion (RIM), maker of BlackBerry smartphones, has forecast first-quarter revenues and profits that fail to meet analysts’ estimates. Its launch of new models like the Torch has failed to stop a slide in its market share.

The average of analysts’ estimates were compiled by Bloomberg for comparison. Below are the key numbers:

First Quarter Forecast RIM Analysts average estimate
Profit per share $1.47 – $1.55 $1.66
Revenue $5.2 – 5.6 billion $5.65 billion
Gross Margin (% sales after production costs) 41.5% 42.7%
BlackBerrys shipped (4th Qtr) 14.9 million 15 million

In the meantime, Bloomberg quotes Pierre Ferragu from Sanford C. Bernstein & Co as saying that “The company’s sales in the high end have been shrinking for the last 12 months, even if the launch of the Torch has slowed down the trend in the last two quarters.”

Although RIM has traditionally been the darling of large corporations because of its secure messaging, it has seen customers adopting rival devices.

Hugo Miller of Bloomberg reports that JPMorgan Chase, Bank of America and Citigroup are some of the banks that has begun testing iPhones and Android devices late last year, according to at least three people familiar with the trials.

The table below summarises how RIM’s share of worldwide smartphone sales has slipped from a year earlier, compared to its rivals.

Worldwide smartphone marketshare RIM Apple Android
4th Qtr 2010 14% 16% < 11%
4th Qtr 2009 20% 16% 16%

RIM PlayBook debuts in US on April 19

RIM will be launching the PlayBook in the US on April 19, while the company is already taking orders.The company revealed that the tablet would be able to play apps from Google’s Android.

The PlayBook will strive to chip at the huge market share that Apple has enjoyed with its iPad and iPad2.

The iPad has has a full year’s headstart over the PlayBook and has sold over 15 million units so far. Apple also claims that 65 percent of Fortune 100 companies are testing or deploying the iPad, including Procter & Gamble.

This is the same market sector that RIM targets.