Archive for the ‘Brands’ Category

Launch of Adobe Acrobat X

Tuesday, October 19th, 2010

Acrobat X aspires to be the Swiss knife of multi-media communications – facilitating the sharing and collaboration of digital documents amongst co-workers.

Box shots of Pro and Suite versions of Adobe Acrobat X

Adobe Acrobat X

The newly launched Version 10 sees its continued evolution – from its original inception as a standardised document viewer – into a vehicle for sharing compilations (Adobe calls them Portfolios) of text and graphics-embellished documents, voice and video presentations, as well as Flash animations.

Together with the free Acrobat Reader X, tighter collaboration among co-workers is enhanced with features like the ability to leave and consolidate comments amongst multiple recipients of a PDF document, as well as integration with Microsoft SharePoint and Office suite 2010.

Other features include the ability to automate routine, multi-step tasks with scripted Actions that do stuff like removing private meta data prior to publication and sharing of documents. User interface has also been made more ergonomical with the ability to display the most commonly used tools into one pane. Enterprise-wide deployment of the software is also made easier for IT administrators.

The software ships 30 days from today. Between now and the shipping date, buyers of the previous version Acrobat 9 will get a free upgrade to Acrobat X when the latter ships. There are three versions of Acrobat X available:

The detailed feature list of the three versions can be found here. The main difference between the Standard and Pro versions is in the inclusion of Adobe LiveCycle® Designer Enterprise Suite 2 in the latter. The Suite version sees the inclusion of image-editor Photoshop CS5, presentation converter Presenter 7, user-interface capture and presenter Captivate 5, and video converter Media Encoder CS5.

Adobe Acrobat X works in conjunction with the free Acrobat Reader X and online service Acrobat.com.

Reader X expands PDF access to mobile devices for Android, Windows Phone 7 and Blackberry Tablet OS. Apple iOS platforms as well as Windows Phone 7 phones – which do not support Flash – will not be able to access Portfolios since Portfolios requires Flash support.

Acrobat.com sees the introduction of Adobe SendNow, a new document exchange service that enables users to send and receive large files and track them with proof of receipt, avoid problems arising from email gateway, complicated FTP servers, and costs of expensive overnight mail. Adobe CreatePDF enables easy conversion of files to professional PDF documents from within Adobe Reader X or any Web browser.

Olympus announces E-5, its new flagship DSLR

Tuesday, September 14th, 2010

The latest top-of-the-line DSLR for Olympus was announced today in Cologne at the biennal Photokina, the world’s biggest trade fair for the photography and imaging industries.

Olympus E-5

Olympus announces E-5, its new flagship DSLR

This successor to the almost-three-year old E-3 is a much awaited update and suggests that Olympus has not abandoned its Four Thirds standard in favour of its newer but wildly successful Micro Four Thirds standard.

Whether the future of Olympus DSLR camera will retain both these standards or whether they will be merged into a single Live View only mirrorless line is by no means a foregone conclusion, and is a matter of intense speculation among the DSLR community.

For the moment, Olympus positions the Pen series Micro Four Thirds mirrorless cameras as a secondary camera for professional photographers and personal camera for general users.

Olympus E-5 DSLROlympus E-5 DSLROlympus E-5 DSLR

The E-5, priced at US$1,699 and available from October 2010, is based on the weather-sealed body of the E-3. It sports a 12.3 megapixel Live MOS sensor, 3-inch 921,000 pixel LCD, Live View with Contrast AF, HD video recording and shutter speeds of up to 1/8000th second.

For comparison, the E-3 has a 10.1 megapixel sensor, 2.5-inch 230,000 LCD, no video recording and shutter speeds of up to 1/8000 second. The TruPic III image processing engine has also been updated to the TruPic V+ engine to enhance image quality. Maximum ISO sensitivity has also increased from 3200 to 6400.

The E-5 now features Scene Modes, as well as 10 Art Filter to produce in-camera special effects like Soft Focus, Cross-process and Dramatic Tone.

In terms of physical looks, both cameras look similar. The larger LCD screen of the E-5, however, has necessitated the rearrangement of some of the buttons as compared with the layout in the E-3.

C.J.P.C. Camera Grand Prix 2010 Award Winners

Thursday, May 20th, 2010
Olympus PEN E-P1: CJPC 2010 "Camera of the Year" & "Readers Award"

Olympus PEN E-P1: CJPC 2010 "Camera of the Year" & "Readers Award"

The winners of the annual C.J.P.C. (Camera Journal Press Club) awards have been released. The Olympus PEN E-P1 has won both the top awards of “Camera of the Year” as well as “Readers Award”. The “Editors Award” went to the Canon EF 100mm F2.8L Macro IS USM and Sony back-illuminated CMOS Sensor “Exmor R”.

Olympus PEN E-P1: CJPC 2010 "Camera of the Year" & "Readers Award"

Olympus PEN E-P1: CJPC 2010 "Camera of the Year" & "Readers Award"

The Olympus PEN E-P1 was selected from a shortlist of 199 cameras introduced in Japan between 1 April, 2009 and 31 March, 2010. This is the first Olympus camera to receive the Japan Camera Journal Press Club’s highest honor since the inception of the Japan Camera Grand Prix awards in 1984. Previous “Camera of the Year” winners include the Canon EOS 5D Mark II in 2009 and the Nikon D3 in 2008.

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