New arrival: Norton Security solution from Norton by Symantec

The new Norton Security promises to boost protection and performance capabilities for consumers on Windows, Mac, Android and iOS devices. Prices below.

Norton Security offers customers security protection in one subscription service across multiple platforms, including Windows, Mac, Android and iOS.

Norton Security offers customers security protection in one subscription service across multiple platforms, including Windows, Mac, Android and iOS.

Norton Security uses advanced, multi-layered security technology to help protect devices, privacy and personal files such as music and financial information from today’s most dangerous emerging threats.

These threats include ransomware, malicious websites, zero days and phishing attacks.

Some of the recently added protection and performance features of Norton Security include the following.

Proactive Exploit Prevention

Zero-day vulnerabilities (which were up 125 percent in 2015), are holes in software applications that are unknown by the software vendor.

Norton Security’s Proactive Exploit Prevention technology helps protect the holes in common software applications by recognizing a range of malicious behaviors that are trademarks of zero-day attacks.

One of the benefits of this approach is that it provides protection against a wide variety of exploit attacks during the critical window when vulnerable software is deployed until the point that a software patch is installed – a process that can take weeks or months.

Emulation Technology

In their attempts to bypass traditional security software, cybercriminals often hide their malicious code in innocuous-looking files.

Norton Security’s newly developed emulation technology hunts down antivirus-evading malware before it can compromise a user’s system.

It does this by unpacking and running the suspicious files in a virtual machine for examination before the malware in these files can compromise the user’s machine.

With 83 percent of all malware currently employing anti-virus evading techniques, Norton Security’s newly developed emulation technology is an important advancement in protecting consumers and their data.

Predictive Machine Learning Engine

Traditional antivirus solutions often rely on signatures of known malware to protect consumers.

“Norton by Symantec engineers are on the front lines of cybersecurity, building technologies that are constantly analyzing new threats and devising new ways to protect consumers and their devices. With the growing frequency of cyberattacks on all platforms, consumers need the comprehensive multi-platform protection offered by Norton Security,” said Nick Savvides, Security Advocate, Norton.

Criminals know this, and as a result, develop automated ways to deliver variations of malware designed to evade the signatures.

The Predictive Machine Learning Engine employs an algorithm that anticipates new and evolving malware variants and helps accurately detect and blocks both new and unknown malware.

Faster Mac Protection

Mac users will see faster scans and lower overall memory utilization on their devices.

My Norton

The release of Norton Security will also include My Norton, a next generation web portal that completely changes the way customers interact with Norton.

With My Norton, customers can access their Norton subscription features, manage their account and devices and learn about new threats from any device.

It offers more engagement with customers with smarter alerts and messaging, and helps customers get the most of the Norton subscription (e.g., backup, parental controls, multi-device protection).

Mobile Protection

Norton Mobile Security, available with a Norton Security subscription and through the Google Play and Apple App stores, protects mobile devices with an easy-to-use web-based service.

Users of Norton Security’s mobile protection features benefit from the following.

  • Anti-Theft and Contacts Backup: As more confidential information is shared and stored on mobile devices, it is more important than ever to guard against the loss or theft of these devices. Norton Security’s mobile protections provides anti-theft and contacts backup to help users recover their lost or stolen devices and restore lost information.
  • App Advisor for Google Play: Powered by Norton Mobile Insights technology, App Advisor provides proactive protection by automatically scanning apps on Google Play before they are downloaded and provides proactive and relevant information to users on security, privacy, intrusive behaviors and high battery or data consumption. The technology empowers users with the relevant information to make informed choices about what they are willing to trade to use a potentially risky app.
  • Enhanced Android Protections: There were more than three times as many Android apps classified as containing malware in 2015 than in 2014, an increase of 230 percent. Norton Security uses anti-malware protection, call and SMS blocking to protect Android devices.

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