Singaporean brand PRISM+ is venturing into the refrigerator space with 10 new models to be unveiled at the IT Show. Capacities come in 330L, 420L, 530L and 600L while promotional prices (below) range from S$599 to S$999. Available from tomorrow, 13 March 2024.
The new refrigerators comprise two lineups – PureFresh and EverShine.
The PureFresh lineup comes in 330L, 420L, 530L and 600L capacities in two colour variants – Inox (Steel) and Black Inox (Black Steel).
The Black Inox version is priced S$20 more. Detailed pricing below.
The three smaller capacities are top-mounted while the 600L is a side-by-side model with a freezer compartment that’s almost twice in size.
The EverShine lineup comprises the same 420L and 530L refrigerators as those in the PureFresh line – except that it comes in a more premium-looking Black Glass finish – for which you have to pay a premium of S$100 more in price.
All the refrigerators come with a 2-year full coverage warranty and a 12-year warranty on the compressor.
The brand plans to extend its line-up of refrigerators later this year with premium models, and has plans to introduce new product categories as part of its expansion into home appliances.
More details below from the press release.
Keeping it Fresh: Introducing the PRISM+ PureFresh and EverShine Refrigerators
PRISM+ has taken the next big step in its quest for home appliance dominance with the launch of the PRISM+ PureFresh and EverShine Refrigerator line-ups.
“This is yet another milestone for the brand, as we work towards providing a full-suite of solutions involving affordable home appliances to Singaporeans. Beyond the value that we bring in both our products and services, the brand has evolved to understand the value of our product’s aesthetics in the homes of our users, as can be seen in the premium finishing used on our refrigerators, as well as the modular approach of our new ceiling fans,” said Jonathan Tan, Managing Director of PRISM+.
Designed to keep food as fresh as possible, for as long as possible, the brand’s latest refrigerators are equipped with multi-zone cooling technology – with multiple vents built across its shelves to ensure that the fridge is able to keep a consistent temperature across all compartments.
In addition, the refrigerators are also equipped with anti-odour filters to keep strong or unsavoury scents at bay.
Both the PureFresh and EverShine Refrigerators are outfitted with the brand’s very own no frost technology – saving homemakers from the gruelling task of defrosting the freezer.
The refrigerators also utilise inverter compressor technology designed to save energy and power consumption.
The most spacious offering in the PureFresh line-up, the PureFresh SBS600, will also feature three unique temperature settings to optimise its energy usage:
- Eco Mode: Lowers temperature setting to -16°C (freezer) and 6°C (fridge) for optimum power consumption.
- Holiday Mode: Automatically lower temperature settings to -14°C (freezer) and 17°C (fridge) for optimum power consumption.
- Super Freeze Mode: Cools freezer to -25°C for quicker freezing and prolong shelf life of food.
Tags: appliances, new arrivals, PRISM+, promotions, refrigerators
I’m planning to replace/upgrade my 12-year-old fridge. How big is the 2-door one … the dimensions?
Do you mean the biggest one with the doors that are side by side? It has 586L capacity (365L for the regular compartment and 221L for the freezer compartment) and measures 910 x 730 x 1770 mm.
Thanks for the quick response. I just measured the space inside the kitchen cabinets … fortunately there’s just enough space and some.
If your fridge space is at the corner like mine, you’ll have to leave some space for the door to open more than 90 degrees. Otherwise you might have difficulty removing some of the shelves and vegetable inside the fridge.
That’s a good point. When I renovated my kitchen (cabinets) last year, I deliberately left a bigger space for the fridge. Luckily there’s enough space for the door to open to around 120 deg or so. I’ll be heading down to the IT Show later in the evening.
Happy Shopping!