Fujifilm Business Innovation Singapore has unveiled its new office and customer experience centre (CEC) at Mapletree Business City.

FUJIFILM Business Innovation houses over 800 employees in the new premise which comprises both a working office and a customer experience centre.
The CEC and new office at Mappletree Business City were announced in conjunction with the launch of the Fujifilm’s latest range of multifunction devices and printers from the ApeosPro, Apeos C and ApeosPrint Series.
The office will serve as its Asia Pacific and Singapore Headquarters.
About FUJIFILM Business Innovation Singapore
FUJIFILM Business Innovation Singapore is committed to continue offering innovations to businesses globally to help maximise their organisational strengths.
We have pioneered numerous technologies and accumulated expertise since our establishment as Fuji Xerox Singapore in 1965, to build an environment that encourages the use of one’s creativity by effectively adopting information and knowledge.
FUJIFILM is a U.S. 9-billion-dollar enterprise with approximately 40,000 employees globally, our portfolio includes conducting R&D, manufacturing and sales of world-class multifunction printers, production printers and IT solutions, as well as business process outsourcing services.
On April 1, 2021, FUJIFILM Business Innovation Singapore Pte. Ltd. changed its name from Fuji Xerox Singapore Pte Ltd to a name that embodies its commitment to continue as a company that always pursues business innovation.
The new facilities aim to foster collaboration while delivering exceptional experiences, and is part of a longer-term strategy to transform the way organisations work in a post pandemic world.
As a result of the transformation, FUJIFILM Business Innovation saw a 49% reduction in space utilised.
The newly conceived customer experience centre was designed with the objective to woo, wow and win customers through an engaging showroom experience incorporating an agile work environment.
Bringing together vital elements of design and technology, the space was created to showcase a new generation of smart multifunction devices and business process solutions to meet the ever-changing needs of a digital native generation.
In line with work trends, FUJIFILM Business Innovation also built in the philosophy of biophilic design, through the use of natural materials, light and plants to enhance the health and well-being of its employees.
Embodying the ‘Omotenashi’ (wholehearted hospitality) concept of the brand, the new CEC was created to showcase innovations that accelerate businesses’ success in an environment that enhances efficiency, collaboration and engagement.
Tags: Apeos, Fuji Xerox, Fujifilm, MFCs, new arrivals, Office, printers, Singapore
So what has Fuji Xerox beome? Fujifilm?
It’s become Fujifilm Business Innovation, which is owned by Fujifilm. (Fuji Xerox Singapore became Fujifilm Business Innovation Singapore.
[…] new printers were launched in conjunction with the unveiling of the company’s new office and customer experience centre (CEC) at Mapletree Business City in […]