Acronis seals long-term sponsorship of F1 Scuderia Toro Rosso

Founded in September 2003 in Singapore by CEO Serguei Beloussov, Acronis is the first Singapore principle company to sponsor a team in the world’s premier racing series.

“In our competitive environment it is becoming increasingly more important to protect all our technical information with a very high standard of software and Acronis can offer exactly what we need. Now that we have a long-term project together, we can’t wait to start working with Acronis, not only on a sponsorship level, but also in terms of adopting their data protection products within our factory and race team. I am sure we will both benefit from this technical cooperation and it will help our team to continue moving forward,” commented Team Principal Franz Tost.

“In our competitive environment it is becoming increasingly more important to protect all our technical information with a very high standard of software and Acronis can offer exactly what we need. Now that we have a long-term project together, we can’t wait to start working with Acronis, not only on a sponsorship level, but also in terms of adopting their data protection products within our factory and race team. I am sure we will both benefit from this technical cooperation and it will help our team to continue moving forward,” commented Team Principal Franz Tost.

Following the successful partnership between F1 team Scuderia Toro Rosso and Acronis during the Hungarian GP, the two parties have extended their agreement into a new long-term partnership, aimed at reaching new heights in racing and technological product development.

Acronis first announced its intentions to sponsor Toro Rosso back in May this year.

“Acronis is a cutting edge and forward looking company, growing rapidly in the field of data protection, which links in very well with the sport. This cooperation will see them and us work well and progress together,” said Scuderia Toro Rosso driver, Daniil Kvyat.

“Acronis is a cutting edge and forward looking company, growing rapidly in the field of data protection, which links in very well with the sport. This cooperation will see them and us work well and progress together,” said Scuderia Toro Rosso driver, Daniil Kvyat.

Acronis, a global leader in hybrid cloud data protection, hopes that the new partnership will lead to rapid innovation, increased safety and enhanced performance during races and off the track.

The Acronis logo, which was already visible on our STR11 cars in Budapest, will continue to be on the team’s cars and its drivers’ race suits, signifying Acronis’ commitment to the team through providing the latest technology to protect Toro Rosso’s IT infrastructure.

“Racing teams are very efficient in using the collected data for rapid innovation and developing new technology. Acronis will race alongside Scuderia Toro Rosso on and off the track, perfecting our own technology and delivering the best products to our partners and customers in the same efficient way. This is a first class sport and Acronis subscribes to its philosophy of success – focusing on a combination of personal ingenuity, team unity and cutting-edge technologies and engineering,” said Serguei Beloussov, Acronis’ Founder and CEO.

Acronis’ team appreciates the complexity of racing in the pinnacle of motorsport, where every millisecond counts.

Toro Rosso will use Acronis hybrid cloud data protection solutions to guarantee data availability when it’s most needed — during races and preparing for new events.

Scuderia Toro Rosso produces up to 700 GB of data every race weekend.

Hundreds of sensors with multiple data points monitor the cars, providing real-time information, which is immediately analysed and used through the race to improve performance.

The data is also transferred to Toro Rosso’s base in Faenza, Italy, where a support group of engineers and data analysts use it for car improvements and new race strategies.

The sport is a data-driven business — the data collected on the racetrack fuels rapid innovation and enables the team to make educated decisions more efficiently.

Scuderia Toro Rosso is an R&D powerhouse, which analyses massive amounts of data and fine-tunes cars for each new race, depending on previous history and the current track condition.

“We really value the Red Bull brand and we’ve chosen Scuderia Toro Rosso, having great respect for its Team Principal, Franz Tost, and its driver, Daniil Kvyat. Their vision for the team coincides with our corporate culture of being alert, responsive, vigilant, decisive and relentless, knowing firsthand how often things can work out just at the very last moment when the temptation to quit is greatest. This is relevant to dynamic sport and business,” added Beloussov.

“We really value the Red Bull brand and we’ve chosen Scuderia Toro Rosso, having great respect for its Team Principal, Franz Tost, and its driver, Daniil Kvyat. Their vision for the team coincides with our corporate culture of being alert, responsive, vigilant, decisive and relentless, knowing firsthand how often things can work out just at the very last moment when the temptation to quit is greatest. This is relevant to dynamic sport and business,” added Beloussov.

Acronis places great importance and invests large amounts of resources into R&D activities as well.

The two teams will join forces to deliver the best results in racing and in the field of data protection by focusing on precision engineering, performance, design, innovation, and teamwork.

“It’s great news that Acronis has decided to support our team with a long term partnership. Formula 1 is a technologically intensive sport and Toro Rosso is looking forward to working together with Acronis,” commented Scuderia Toro Rosso driver, Carlos Sainz.

“It’s great news that Acronis has decided to support our team with a long term partnership. Formula 1 is a technologically intensive sport and Toro Rosso is looking forward to working together with Acronis,” commented Scuderia Toro Rosso driver, Carlos Sainz.

The new partnership will lead to increased safety and enhanced performance on and off the track.

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One Response to “Acronis seals long-term sponsorship of F1 Scuderia Toro Rosso”

  1. […] July this year Acronis became the first Singaporean IT company to sponsor a Formula 1 team – the Scuderia Toro Rosso […]

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