Samsung also announced two local celebrities – Olivia Ong and Desmond Tan – as ambassadors for the two new gadgets.
Singaporean singer-songwriter, Olivia Ong will be the brand ambassador for the GALAXY Note II LTE; while MediaCorp artiste, Desmond Tan will be the ambassador for the GALAXY Camera.
Olivia Ong, known for her soothing and powerful vocals and songwriting prowess, will be participating in “The Wonderland” project, and embark on a creative journey to compose an original song “Wonderland”.
“Wonderland” will be made into a music video, to capture the story behind the song and more importantly, better understand what inspires her.
Olivia will capture her inspirations and write her thoughts using the Samsung GALAXY Note II LTE, and fans will get to join Olivia in her creativity process by interacting and sharing ideas with Olivia and catch behind-the-scenes videos of her creative journey to create this original song.
Chosen as the new celebrity ambassador for the Samsung GALAXY Camera, up-and-coming MediaCorp artiste, Desmond Tan is a photography buff, who loves to share photos of his special moments with friends, fans and family.
In preparation for his upcoming lead role in a drama, “96 Café” where he will be taking on the role of a photographer, Desmond has been exploring the various features of the GALAXY Camera by taking photos and sharing them directly from his GALAXY camera with fans who follow him on Instagram.
Other celebrities and personalities who were present at the event included creative and theatre director, Beatrice Chia-Richmond, and boutique hotelier and entrepreneur, Loh Lik Peng, who are Samsung’s ambassadors for the recently-launched GALAXY Note 10.1.