Nubox today opened its 10th Apple Premium Reseller (APR) store in Sim Lim Square. Prior to this, it had an Apple Authorised Reseller store at the geek’s paradise.
The new Nubox APR store replaces the previous AAR store in Sim Lim Square.
To be awarded APR status, the store met stringent criteria from Apple: ability to offer impeccable service to customers, store location and size and availability of staff with Apple Certified Support Professional certification.
Where is the new store?
The 1,100 square feet store is located at #01-53/54 at Sim Lim Square, 1 Rochor Canal Road.
In addition to the complete range of Apple products, Nubox@Sim Lim Square will offer a quality range of third-party accessories and software as well professional services that include training and service support.
Newstead Technologies now has 11 Nubox stores across Singapore, comprising 10 APRs and one AAR in Funan Digital Life Mall. The Funan AAR will also be replaced with an APR next month.
Evelyn Chua, the Chief marketing Officer of Newstead, tells me that she plans to open a twelfth Nubox APR in Bedok Mall next year.
Store opening promotions for Nubox @ Sim Lim Square from 24-26 August, 2012. Click on thumbnail to zoom in.
For the time being, the plan is to stop at twelve. You can read more about Nubox and its stores here.
As part of the store opening, there will be promotional offers from today till Sunday.
Tags: accessories, Apple, iPad, iPhone, iPod, iTouch, launch, Mac, Newstead, Nubox, Sim Lim Square, Singapore