Misfit Shine – the latest activity monitor to join the ranks of fitbit One and Flex, Nike Fuelband and Jawbone Up – is now available in Singapore.
Selling for S$169.90, the Misfit Shine comes with a clasp and sport band, and is compatible with iOS devices.
Unlike other activity monitors on the market, the Misfit Shine is waterproof – up to 50 metres. Can you spot the Shine clasped on the swimmer’s che?
Shine is made by Misfit Wearables, a Silicon Valley startup co-founded by Sonny Vu, Srihar Iyengar and John Sculley – former CEO of PepsiCo and Apple.
Founders of Misfit Wearables: (from left) Srihar Iyengar, Sonny Vu and John Sculley – former CEO of PepsiCo and Apple.
The company was founded in October 2011 and the Misfit Shine is its first product. The device is manufactured in Korea.
Sculley was in Singapore to brief the media on the trends of activity monitoring and the development of the Misfit Shine.
The Misfit Shine keeps track of different types of activities and compares them against preset goals.
The Misfit Shine can be placed on the sport band and worn like a watch on the wrist.
It can be used to tell time as well via two pin lights that show the current time in hours and minutes.
Alternatively, it can be attached via the clasp to almost anywhere on the body – depending on the physical activity involved – where there is most movement occurring.
How Misfit Shine stacks up against existing competitors in the market.
This can be on the clothes, hair or shoes. The strong magnet makes it secure despite rigorous exercise.
The necklace and leather band are expected to become available shortly.
The Misfit Shine is waterproof up to 50m so it can be used while swimming.
Data that can be logged by the Misfit Shine include number of steps taken, amount of calories burnt, and distance travelled.
Misfit Shine works together with its companion iOS app.
The data is displayed via its free companion iOS app available on the App Store.
The data is uploaded via Bluetooth to the iPhone and iPad. Up to three Misfit Shine monitors can be registered on each device, as three separate accounts. The device holds up to a months worth of data.
At the moment, the Misfit Shine is only compatible with iOS devices. The company aims to roll out the Android app in January 2014.
The Misfit Shine uses a standard disposable CR2032 coin cell battery so no battery charger and cable is required. Misfit Wearables claims the Shine can last for months on each battery.
Where do I find Misfit shine in Singapore