CES 2023: TCL Showcases 98” Mini LED TV, Phone & Smart Homes

TCL presented its home theater experiences and smart connected lifestyle ecosystem at its booth at CES 2023.

TCL’s Booth (#16915 & #16937, Central Hall) at CES 2023 spotlights the global brand’s ultra-large Mini LED QLED displays, gaming monitors, mobile devices, smart home appliances, sustainability commitments etc.

TCL’s Booth (#16915 & #16937, Central Hall) at CES 2023 spotlights the global brand’s ultra-large Mini LED QLED displays, gaming monitors, mobile devices, smart home appliances, sustainability commitments etc.

TCL’s interactive exhibit at its 1,600 square meter booth at CES 2023 includes its ultra-large-screen Mini LED QLED TV lineup and its latest award-winning sound bars offering cinema-quality audio in conjunction with the brand’s “Inspire Greatness” tagline.

The extra large screen of the 98-inch Mini LED TV employs many more Mini LEDs, with at least 2,000 local dimming zones bringing high contrast and over 2,000 nits peak brightness to images, driven by TCL’s light control algorithm to help reveal every detail in very bright and dark areas.

The home theater exhibit also showcases TCL’s 75-inch to 98-inch premium QLED TVs, featuring Quantum Dot Color Technology, local dimming and great contrast.

TCL also displayed its most recent 5G smartphones and demo’ed augmented reality (AR) and new personal fullscreen viewing experiences.

More details below from the press release.

Gamers can explore TCL TVs with responsive low latency, motion clarity, and next-generation video gaming optimisations; as well as TCL’s RAY•DANZ Dolby Atmos sound bars.

Within the smart home lifestyle exhibit area, visitors can discover the 2023 FreshIN AC Technology, featuring the proprietary FreshIN Plus fresh air system that helps transport fresh air from outdoors to indoors.

“As a responsible corporate brand, TCL continues to make meaningful contributions to the greater society, local communities and the ever-changing environment. TCL adopts new technologies to drive environmentally friendly manufacturing and with our global #TCL Green campaign, we wish to inspire more people to join us in protecting the environment and building a sustainable home. We also support gender equality and superior education for younger generations with #TCL for Her and more global campaigns,” said Juan Du, Chairperson of TCL Electronics.

The upgraded FreshIN technology is more intuitive, with built-in sensors measuring air quality and displaying real-time results on a dashboard.

Its powerful air engine helps increase oxygen and humidity levels with a capacity of up to 60 cubic meters per hour.

Visitors can also try the newly unveiled TCL 40 Series smartphone, including TCL 40 R 5G, TCL 40 SE and TCL 408.

Each device features enhanced NXTVISION display technology, long-lasting battery, and 50MP AI-powered camera.

The TCL 40 R 5G packs a 7nm 5G processor to keep ultra-fast connections at an accessible price.

Ideal for long journeys and commutes, the TCL 40 SE has a 6.75-inch screen with dual stereo speakers for immersive video and audio, and an adaptive 90 Hz refresh rate display for an ultra-smooth visual experience.

The TCL exhibition also highlights upgraded NXTPAPER technology, as seen in the TCL NXTPAPER 12 Pro tablet, which provides 100% more brightness than the previous iteration of NXTPAPER to maintain sharp visuals and further filter out harmful blue light to care for user’s eyes.

When paired with the TCL E-Pen, it has a paper-like smoothness for writing or drawing.

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