Samsung launches Asia’s first Mobile PIN store in Singapore

The Samsung Mobile PIN in Singapore is the first such store in Asia after the concept’s launch at the London Olympics in 2012.

Samsung celebrity ambassadors – Olivia Ong and SKarf were at the launch event.

Samsung Mobile PIN at Ngee Ann City Civic Plaza from 18 January to 12 March 2013.

Samsung Mobile PIN at Ngee Ann City Civic Plaza from 18 January to 12 March 2013. Photo from Samsung.

The Samsung Mobile PIN is at Ngee Ann City Civic Plaza and showcases Samsung’s latest mobile devices including the GALAXY Note II LTE, GALAXY Note 10.1 LTE, GALAXY S III LTE and GALAXY Camera.

K-Pop girl group SKarf are celebrity ambassadors for Samsung.

K-Pop girl group SKarf are celebrity ambassadors for Samsung. Photo from Samsung.

Visitors can get their hands on the devices while attendants introduce features to them in an interactive experience.

Olivia Ong was another celebrity ambassador for Samsung that was present at the launch of the Mobile PIN.

Olivia Ong was another celebrity ambassador for Samsung that was present at the launch of the Mobile PIN.

Every two “wow” features that visitors pick up from attendants will entitle them to earn a special pin-tokens.

The Samsung Mobile PIN will challenge consumers to discover and re-think how we can use technology to enable us to live in a world without barriers or walls,” said Stanley Goh, Vice President, Sales, Samsung Asia Pte Ltd.

Fans who collect all 10 designs will stand a chance to win one of 10 Samsung GALAXY Note II LTE.

The Mobile PIN will be at Ngee Ann City for two months (from 18 January to 12 March), during which 10 different designs of the pin-tokens will be released progressively.

At the end of the two months, the Mobile PIN may be relocated to another location in Singapore or in another country.

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