LG showcases world’s largest OLED TV at 55 inches

LG Electronics showcased the 55-inch OLED TV at CES 2012 in Nevada, Las Vegas, USA. The TV will hit Singapore in Q4 of 2012.

LG's 55-inch OLED TV will hit Singapore towards the end of 2012.

LG's 55-inch OLED TV will hit Singapore towards the end of 2012.

By incorporating the company’s 4-Color Pixels and Color Refiner features with LG Display’s advanced OLED (organic light-emitting diode) panels, LG OLED TV promises the most natural colors of any TV set at a much lower price point than could have been achieved using the standard manufacturing process.

“We have a product which not only delivers on all the advantages of OLED over LCD but at a significantly lower cost than what could be achieved using existing OLED manufacturing technologies,” said Havis Kwon, President and CEO of LG Electronics Home Entertainment Company.The 4-Color Pixels and Color Refiner features work together to generate natural and accurate colors that are sharp and consistent.

The 4-Color Pixels feature allows for more accurate color depiction by using a set of four colors (red, green blue and white) – in comparison to the RGB setup used by other OLED TV manufacturers.

Color Refiner ensures consistency in colors from a wider viewing angle via an LG algorithm which improves and refines hues and tones. This is in contrast to other OLED TVs which often exhibit drastic changes in hues from different viewing angles and abnormal color gamut.

The 55-inch OLED TV is only 4mm thin and weighs 7.5kg.

The 55-inch OLED TV is only 4mm thin and weighs 7.5kg.

Boasting an infinite contrast ratio, LG’s OLED TV promises vivid colors and the smallest details regardless of the overall luminance of the on-screen image.

Colors and details throughout an entire image are preserved with clarity and sharpness, even when displaying scenes with dark lighting.

At 1,000 times faster than LED/LCD displays, LG’s OLED TV shows crystal clear motion without any blurring or bleeding.

At only 4 mm thin and a 7.5 kg, the slim and narrow Bezel design LG’s OLED TV gives it a sleek, minimal look allowing it to blend into the wall.

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