Sony offers professional quality in your pocket with wider, brighter lens and built-in viewfinder in the compact body of the RX100 mark III.
Available in Singapore from June: S$1,199.
Sony Singapore invited us down for a hands-on on the camera which had just arrived earlier this morning.
The current RX100 II will continue to be sold with its price reduced from S$999 to S$899.
Both cameras will continue to be sold on the market with the RX100 II catering to compact camera users while the new RX100 III targets users looking for better performance and image quality and using it as a second camera to their DSLRs.
Here are the main features.
- Bright, wide angle ZEISS® Vario-Sonnar T* 24-70mm F1.8-2.8 lens
- Clear, retractable OLED Tru-Finder™ with ZEISS® T* coating
- 20.1 effective megapixel back-illuminated 1.0-type Exmor R™ CMOS sensor and powerful BIONZ X processor
- 50 Mbps high bit-rate Full HD movies with XAVC S support
- LCD flips for easy selfies
- 4K still image output
- Evolved manual controls and new custom button
Here are the specifications of the Sony Cyber-shot RX100 III.
Check out more details from the press release below.
(SINGAPORE, 27 May 2014) – Loved by photographers who value serious imaging and extreme portability, the popular Cyber-shot™ RX100 family has an exciting new addition.
Crafted in tough, travel-friendly aluminium for lightness and looks, the Cyber-shot™ RX100 III builds on the acclaimed reputation of its predecessors.
The new Sony RX100 III, with the RX100 II in the background.
An uprated lens and speedy image processor are complemented by a retractable OLED Tru-Finder™ with ZEISS® T* coating, enhanced movie features and a 180-degree tilting LCD – all in a stylish fixed-lens camera that’s truly pocket-sized.
Brighter and wider than before, the ZEISS® Vario-Sonnar T* 24-70mm F1.8-2.8 lens captures everything from expansive landscapes to soulful portraits.
Thanks to a large F2.8 maximum aperture at its telephoto end, subjects stand out crisply against smooth background bokeh.
The lens’s impressive light-gathering power also allows faster shutter speeds to freeze fast-moving subjects.
A built-in 3-stop (1/8) Neutral Density filter gives even more creative flexibility with sun-drenched exteriors or intentionally-blurred shots of moving water.
The LCD display can be flipped up to 180 degrees when taking selfies.
Another eagerly awaited addition to the Cyber-shot™ RX100 III is its high-contrast retractable OLED Tru-Finder™ that offers bright, detailed viewing with the camera held to your eye.
The viewfinder’s optical surfaces include a ZEISS® T* coating that dramatically reduces reflections and delivers exceptional corner to corner clarity.
There’s also a handy eye sensor that automatically switches between viewfinder and monitor display.
From detail-packed stills to vibrant Full HD movies – everything’s beautifully clear thanks to the new camera’s 20.1 effective megapixel 1.0-type back-illuminated Exmor R CMOS image sensor.
Far larger than the sensor in regular compact cameras, it’s the key to breathtaking stills and video with beautiful background defocus effects.
Top view of the Sony RX100 III, with lens, flash and viewfinder retracted.
Offering excellent low-light sensitivity and low noise, the sensor is complemented by Sony’s latest-generation BIONZ X processing engine.
Three times faster than its predecessor, it powers detail reproduction technology for natural reproduction of fine textures, diffraction reducing technology for enhanced quality at small apertures and area-specific noise reduction that maintains clarity in dimly-lit regions of indoor and night-time shots.
The speedy BIONZ X processor also powers exciting new video features.
In a Cyber-shot™ first, the RX100 III now supports the efficient XAVC S format. Based on the professional XAVC standard, it records stunning Full HD video footage at up to 50 Mbps with minimal artefacts and noise – even with busy, movement-packed scenes.
Want to capture every nuance of that golf swing, tennis serve or balletic leap?
HD footage can be recorded at 100 fps[1] in XAVC S mode for silky smooth slow motion replays via an application like Sony’s PlayMemories Home application.
Handheld video footage is even more of a pleasure to watch with Intelligent Active Mode that minimises the effects of camera shake.
Frame analysis technology and 5-axis stabilisation are combined for the first time in the RX100 series, ensuring steadier movies even when you’re walking along.
A newly-added 4K still image output allows photo viewing on 4K TVs.
High-resolution images can be transferred via HDMI or Wi-Fi, with support for Triluminos Colour® assuring opulent tones and textures on compatible BRAVIA TV models.
Despite its diminutive size, the camera inherits several movie functions from Sony’s professional camcorders.
There’s a clean HDMI output, allowing Full HD footage to be stored on an external recorder.
‘Zebra’ patterning on the LCD and in the viewfinder helps identify brightest areas in a scene, and dual video recording[2] simultaneously stores small MP4 format files alongside top-quality AVCHD /XAVC S files.
Selfie fans will welcome the articulated 3.0-type Xtra Fine LCD that now flips up 180 degrees for effortless arms-length portraits and is also very useful for shooting from either high or low positions.
Making its debut in the RX100 family, PlayMemories Camera Apps boosts your photo experience with a growing range of free and paid-for apps. It’s easy to enhance your photography with a choice of creative effects and filters, utilities and more and the integrated NFC/ WiFi connectivity ensure an easy customer experience.
Enthusiasts will value uprated manual control possibilities to help craft the perfect image.
Functions can be assigned to the new Custom button or control wheel to suit individual shooting styles.
The control ring and function button are also customisable for fumble-free access to frequently-used settings.
Tags: cameras, compact, Cyber-shot, launch, price, RX100, Singapore, Sony