Company byte: Porsche Design

Porsche Design is a luxury brand with a special focus on products that are technically inspired. The brand Porsche Design was founded in 1972 in Stuttgart-Germany by Professor Ferdinand Alexander Porsche, designer of the Porsche 911 sports car.

Porsche Design is a luxury brand with a special focus on products that are technically inspiredThe product portfolio includes watches, sunglasses, luggage, electronic products, a line of fragrances for men as well as a sport and fashion collection.

Product portfolio includes the P'9981 smartphone, watches, sunglasses, luggage, electronic products, a line of fragrances for men as well as a sport and fashion collection(Update: Porsche Design has launched the P’9981 smartphone from BlackBerry.)

Porsche Design products try to embody functionality, timelessness and purist design. They impress by the technical innovations they incorporate.

All products of the brand are designed at the Porsche Design Studio in Zell am See, Austria, and are sold worldwide in the brand’s own stores, in franchise stores, shop-in-shops, quality department stores and exclusive retailers.

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2 Responses to “Company byte: Porsche Design”

  1. […] fans can soon own a Porsche-designed product in their pockets when the P’9981 smartphone hits Porsche Design stores later this year. In Singapore, the two stores are at the Ion Orchard and Marina Bay Sands. […]

  2. […] closest smartphone with a similar target market segment is the Porsche Design P’9981 from BlackBerry, which was expected to be launched in January 2012 as well and has been […]

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