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Lenovo Announces New Range of Devices for today’s Multi-Faceted Consumer

Versatile devices for every aspect of the Doer lifestyle – be it at work or play

Singapore – August 22, 2013: Lenovo today announced the availability of a new range of devices that are designed to fit in with the multiple facets of modern consumers’ lives.

In an era where consumers are doing more and multi-tasking like never before, they need technology that helps them keep pace. Lenovo’s latest devices – from the multi-mode Lenovo Miix 10 and Lenovo Flex 14, to the U330p, U430 Touch, S410 and S210 Touch laptops as well as the A3000 tablet – are created with this purpose in mind.

Flexible and Versatile Tools for Today’s Doers

Lenovo is incorporating versatility into the design of its products with the multi-mode Lenovo Miix and Lenovo Flex 14.

The Lenovo Miix is a 10.1-inch Windows 8 tablet with a PC processor, perfect for entertainment and productivity on the go. Sporting a “quick-flip” detachable folio case with an integrated AccuType keyboard, the Lenovo Miix instantly switches between PC mode and tablet mode to quickly adapt to user’s needs. Weighing in at approximately 0.5 kilograms and measuring just 10mm thin, it’s a perfect fit for today’s consumer who needs one integrated device for work and play.

Lenovo Flex 14 mainstream Ultrabook

Another proof point of Lenovo’s design-heavy focus for its products is the Lenovo Flex 14, the world’s first multi-mode mainstream Ultrabook.

It comes in two modes – consumers can tap on laptop mode for productivity and content creation, or flip the product into stand mode to for entertainment through internet browsing, watching movies and gaming.

Its ultra-slim design and touchscreen interface allow for anywhere, anytime use and is perfect for the on-the-go lifestyle of today’s consumer.

Lenovo is also launching the Lenovo A3000 tablet, which comes in a compact seven-inch form factor for portability and ease of handling whilst on-the-go.

That said, the A3000 does not skimp on performance, powered by a 1GHz MTK processor which allows the tablet to optimize the user experience for games, video, photo-sharing and web-browsing, offering seamlessly fluid navigation and highly responsive performance.

On the PC end, Lenovo is unveiling a range of laptops defined by their elegant design – the thin and light Lenovo U330p, U430 Touch, S210 Touch and S410.

The Lenovo U-Series laptops – the U330p and U430 Touch – start from a thickness of only 19mm, packed into a svelte metal frame.

Considerable design input has gone into the user interface which allows users to interact with the device at their convenience, whether working from a moving vehicle or watching movies and playing games at one’s desk.

These include advanced options such as voice control and a multi-touch touchpad along with a 10-point capacitive touchscreen for the Lenovo U430 Touch.

Both sport a backlit AccuType keyboard with individual rounded keys for comfortable and accurate typing.

The Lenovo S210 Touch and S410 laptops are bundled in an ultra-light frame for easy handling, weighing in at approximately 1.4 kg – lighter than your 1.5L Coke bottle.

With smooth curves and ergonomic design, The S210 Touch and S410 are devices that consumers will be happy to bring along as their lifestyle companion.

Both offer high-quality immersive multimedia experiences, and tools like Lenovo Companion, Lenovo Support and Lenovo Cloud applications help users easily share data and access their computer’s full functionality, while OneKey Recovery makes data backup and recovery simple.

Unifying Content

With most consumers today owning multiple PC Plus devices such as tablets, smartphones and probably more than one PC to boot, Lenovo has also launched the Lenovo® Iomega® ix Series Desktop line of storage solutions – the ix2 and ix4-300d, which are designed to make the lives of consumers’ easier by unifying content across multiple devices and platforms.

With networked storage, consumers can access their content from anywhere, anytime, reducing the hassle of replicating their work files, games, movies and music across all their devices. The ix Series are also suitable for small businesses and home offices, increasing workflow efficiency and providing anytime, anywhere access to documents.